Most people do not start thinking about Christmas until November. Some do not even think about it until December 15th. However, I start thinking about Christmas in June every year, and that is because I am a retailer.
June is also a great time to start thinking about how you are going to make money online during the biggest selling season of the year.
As a retail seller, I need to plan ahead to decide what I will sell, what I will order, and to allow for time for my vendors and artists to manufacture and deliver what I need to have in my shop by October. By October, customers start talking about looking for gifts, so having the gifts in stock will give them ideas, and may also trigger sales early.
People also look online to get ideas for gifts. In the United States, many families not only buy gifts for their children, and spouses, but also for teachers, friends, gifts to take to parties, co-workers, bosses, subordinates, the list goes on and on. My sister-in-law buys gifts for her kids, her siblings’s kids, and her sibling-in-laws’ kids. And she isn’t the only one.
As an online writer and marketer, I want to have my articles ready and in place by October, which means getting started on them in June. If I write my last Christmas article by October, people still have three months to find them, and purchase from them in October, November, and December. If you wait until December, you are missing out on a lot of traffic and sales.
I urge you to really take the time necessary to plan out your next 6 months. What are your goals? How do they compare to last year’s goals? What do you need to accomplish to get there by October, or December? What should your interim goals be? Can you do it alone, or do you need help?
These questions can help you define your plan of attack, your methods of implementation, and your guide to tracking how well you are doing. With time, patience, and perseverance, you can reach the goals you have set for yourself. Just start now.